News

Some of our projects

in the media.

2020

‘A glimpse of the internet of the future’: For a fee, Spiegel offers anti-tracking browsing

Digiday

FEBRUAR 19, 2020

Chrome’s ad blocker will expand to video on August 5

VentureBeat

FEBRUAR 05, 2020

Oliver von Wersch, founder of vonwerschpartner on GDPR, consent and digital media

Digital Innovators´ Summit

FEBRUAR 17, 2020

Coalition for Better Ads ogłasza standardy dotyczące krótkich reklam wideo online

Marketing Przy Kawie

FEBRUAR 05, 2020

‘A glimpse of the internet of the future’: For a fee, Spiegel offers anti-tracking browsing

Digiday

FEBRUAR 19, 2020

Coalition for Better Ads Announces Better Ads Standard for Short-Form Video to Improve Consumer Experience Online

Coalition for Better Ads

FEBRUAR 05, 2020

Coalition for Better Ads Announces Better Ads Standard for Short-Form Video to Improve Consumer Experience Online

IAB Europe

FEBRUAR 06, 2020

Beyond ad targeting, the demise of the third-party cookie will hit key digital media functions

Digiday

FEBRUAR 03, 2020

2019

Beyond ad targeting, the demise of the third-party cookie will hit key digital media functions

Digiday

FEBRUAR 03, 2020

How Burda increased ad revenue by cutting ad clutter

Digiday

OKTOBER 01, 2019

Facebook funds 12 more Watch shows in Europe

Digiday

SEPTEMBER 6, 2019

Brand Safety Institute Launches New Certification Program

MediaPost

June 18, 2019

Oliver von Wersch appointed to the Brand Safety Institute Advisory Board

Brand Safety Institute

MAY 23, 2019

Advertisers, it's time to take a stand

Campaign

DEZEMBER 03, 2019

Adoption of Better Ads Standards Continues to Grow, Benefitting Consumers and Industry

Coalition for Better Ads Press Release

SEPTEMBER 30, 19

In Germany, questions hang on the impact of Facebook’s latest news initiative

Digiday

July 09, 2019

Brand safety initiatives take center stage at Cannes

The Drum

June 18, 2019

In EU copyright battle, Google challenges the will of regulators

Digiday

FEBRUARY 11, 2019

Tesco and McDonald’s first advertisers to sign up to IAB Gold Standard

The Drum

DEZEMBER 02, 2019

How Burda increased ad revenue by cutting ad clutter

Digiday

OKTOBER 1, 2019

In Germany, questions hang on the impact of Facebook’s latest news initiative

Digiday

July 09, 2019

Microsoft Edge browser will block intrusive ads

cnet

June 13, 2019

Coalition For Better Ads Aims To Roll Out Standards Worldwide

MediaPost

JANUARY 09, 2019

It’s Time to Start Talking—Not Blocking—Common Ad Standards

Adweek

NOVEMBER 22, 2019

German publishers wrestle with Firefox’s latest anti-tracking changes

Digiday

SEPTEMBER 15, 2019

Brand Safety Institute Opens Training & Certification Program For Brand Safety Officers

Brand Safety Institute

June 18, 2019

Germany’s biggest publisher sales houses unite to fight Google, Facebook and Amazon

Digiday

MAY 28, 2019

Coalition for Better Ads to Adopt Better Ads Standards Worldwide to Improve Consumer Experience Online

Coalition for Better Ads Press Release

JANUARY 09, 2019

2018

Brand Safety Institute Names Two Dozen Industry Leaders to Help Design Brand Safety Curriculum

Press Release, Brand Safety Institute) ​

DECEMEBER 20, 2018

Mobile ad blocking is becoming a bigger threat

Digiday

JULY 22, 2018

THE GDPR IMPACT: With ePrivacy looming, German publishers scramble to get users logged in

Digiday

JANUARY 30, 2018

‘We’re giving them a harder time’: Axel Springer tries to turn up heat on Facebook

Digiday

OCTOBER 02, 2018

Europe’s General Data Protection Regulation is coming May 25. How have news publishers prepared?

NiemanLab, Interview

MARCH 03 2018

German publishers are concerned the EU's ePrivacy Regulation is putting their digital advertising revenue at risk, study finds

journalism.co.uk

FEBRUARY 01, 2018

Coalition for Better Ads Expands Global Operations to Support Increasing Engagement

Press Release, Coalition for Better Ads

JULY 24, 2018

Google’s GDPR approach raises publisher concerns

Digiday

APRIL 16, 2018

ePrivacy: A loss of more than 30 percent in digital advertising sales for journalistic media

VDZ

JANAURY 29, 2018

Facebook hires Spiegel exec (and sometimes critic) to strengthen relations with publishers in Europe

Digiday

JULY 02, 2018

Privacy, the EU and the future of publishers

Fipp.com

APRIL 13, 2018

2017

Why German publishers aren’t worried about the GDPR

Digiday

DECEMBER 1, 2017

We are not going to give up’: German publishers continue war with ad blockers

Digiday

SEPTEMBER 19, 2017

German members of Coalition for Better Ads demand more control for European rollout

Digiday

OCTOBER 27, 2017

Ad blocking is now a chronic but manageable condition

Digiday

FEBRUARY 16, 2017

With an eye on the duopoly, German broadcasters create a unified consumer login

Digiday

AUGUST 7, 2017

Top UK publishers are losing $2.6 mil. a year to ad blocking

Digiday

JUNE 15, 2017

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